Greenwell Energy

CLIENT: GREENWELL ENERGY (SINGAPORE-CHINA)

CLIENT’S BRIEF:

  • Requires a contemporary and simple logo that captures the essence of technology and energy management
  • Prefers a green-blue colour scheme
  • Logo to include the name of the company
  • Requires namecard design and powerpoint template design
  • Namecard design to include their wechat QRcode

PROPOSED SOLUTION:

  • Design inspired by rattan basket’s interlocking weave, to symbolise the company’s goal of linking up stakeholders and consumers
  • The stylisation produced a logo that looked like a set of ascending switches (to show the ambition of the company) and digital pixels (with reference to technology)
  • Provided a slight gradation of tones from top to bottom
  • Opted for san serif font

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